Every different airlines have their own unique advertisement, not just an airplane in the background all the time. In this Emirates, I think the proposition for this airport is really good and it really suits the airline itself. However, I found think this advertisement it not interesting and attractive enough as a consumer point of view. Firstly, I want to talk about the colour of this advertisement, it looks really cold and lonely. And it didn't stand out the airline, not even the logo. Compare with the competitor of Emirates's advertisement such as Cathay Pacific or the KLM Airline, this advertisement seems bit bored.
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